AI VIDEO PRESENTATION
Overview
Personalised Banking Through MAYA
The video showcases how City Bank is moving towards hyper-personalised digital banking by following the daily life of a single customer - MAYA.
Through MAYA’s journey, the video demonstrates how City Bank’s digital ecosystem understands:
Her lifestyle
Her financial habits
Her daily needs
From morning to night, City Bank seamlessly supports MAYA with context-aware, personalized services, transforming banking from a transactional task into a lifestyle companion.
The story positions City Bank as a smart, customer-centric bank, where every interaction feels intuitive, relevant, and human.
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Challenge
The primary challenge was maintaining visual consistency throughout the video - ensuring MAYA’s facial features, attire, and overall appearance remained uniform across all scenes. Since the story follows a single character throughout her day, even minor inconsistencies could break continuity. Aligning scene sequences, lighting, and environments while preserving character identity was critical. Consistency was essential to keep the narrative believable and emotionally engaging.
Approach
Veo3 (AI Video Generation)
ChatGPT (Prompt Engineering)
Character Consistency
Scene Continuity
Adobe Premiere Pro (Editing & Sequencing)
Narrative Flow
Visual Coherence
AI-Assisted Storytelling
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